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Glasgow / East Kilbride:  0141 410 9111
Kirkcaldy 01592 214 400

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Digital Marketing Manager
Sector:
Sales and Marketing
Job Type:
Permanent
Location:
Fife
Exact Salary:
Up to £28000 per annum
Date Posted:
08-Apr-2019 01:40 PM
Ref #:
MM24804
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Digital Marketing Manager Job Opportunity
Everyone in marketing hopes to work with a company that has a great story to tell, and this role absolutely offers you that. As a successful entrepreneur, the founder of this creative organisation based in Fife is now looking to add to their team and find a Digital Marketing Manager who can help them tell their story effectively as they continue to grow their business. 

Reporting directly to the business owner this is a role with a broad scope and a real opportunity for you to shape the marketing strategy and put forward your ideas.
Your specific responsibilities will include:

  • Designing and implementing marketing strategies to drive online sales
  • Development of company websites; creating and updating with engaging content.
  • Delivering paid search, re-marketing, PPC campaigns and all SEO activity.
  • Build and execute our social media strategy through competitive research, platform determination, bench marking, messaging and audience identification.
  • Managing social media platforms to expand business opportunities.
  • Development and delivery of email marketing campaigns, including database development and management.
  • Responsibility for budgets relating to digital marketing and analysis of all activities and performance.
  • Ensuring partner company websites adhere to brand identity guidelines.
  • Collaboration with other departments to manage reputation, identify key players and coordinate actions.

Previous experience in a similar marketing role is required and experience of working within a consumer-led industry, in a field similar to interior design, fashion, retail or supply chain would be highly advantageous. 

You'll, of course, need to be comfortable delivering the responsibilities outlined above and in addition, we are looking for a creative individual, comfortable taking the lead on projects and building effective working relationships in the business and with external parties. Excellent communication skills including good content writing skills will also be highly valued. 

his position does allow some flexibility regarding working from home.
If you'd like to find out more about this opportunity and to tell us more about why you would be the right person to join this team, apply here or get in touch with Megan McCready on 01506 461445 or email megan.mccready@escaperecruitment.com for a confidential conversation.

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